All products

Color-refresh shampoo for brown-toned colored hair

• Compensates for color loss.
• The color regains its shine and the richness of its highlights.
• Hair regains its softness.

Soothing shampoo for sensitive scalp. Gentle and light shampoo with a sweet fragrance

• Cleanses, relaxes, and soothes the most sensitive scalps
• Ideal as a shampoo to alternate between treatments
• 97% of ingredients are of natural origin

Effortlessly tames frizz and flyaways while smoothing hair. Leaves hair incredibly soft, silky, and shiny.

• Seals and smooths cuticles to reduce frizz, flyaways, and static.
• Resists humidity.
• Nourishes strands and gives a healthy shine

Long-lasting temporary smoothing gel ideal for curly hair.

Acts as a heat protectant against heated styling tools.

Neutralizes free radicals.

This maximum hold finishing spray sets hairstyles while providing control, humidity resistance, and shine.
• Offers maximum hold and control
• Ensures long-lasting hold
• Resists humidity and prevents frizz
• Enhances shine for a polished finish

Infuses nutrients to restore essential proteins, hydration, and minerals to the hair

• Designed to be used together with the Power Boosters
• High-tech infusion system that delivers healing agents deep into the hair

Two-phase spray that reduces drying time and protects from thermal heat. For all types hair.

Acts as a heat protectant against heated styling tools. Neutralizes free radicals.

Acts as a drying accelerator (flash drying). Nourishes and revitalizes, smooths  the hair fiber. Adds shine.

This anti-breakage conditioner strengthens and repairs fragile hair by fortifying strands from root to tip.

• 7.5 times less breakage*
• Nourishes and prevents breakage
• Detangles for better manageability

Urban Proof Dry Shampoo is an instant dry shampoo that refreshes hair between washes, cleanses the scalp, and absorbs excess oil and sebum. It acts as a purifier and detoxifier thanks to its anti-pollution function, removes all impurities, and delivers clean, perfect hair in less than a minute, without leaving any residue.

• Instant dry shampoo
• Ideal for all hair types
• Cleanses the scalp by absorbing excess oil and sebum
• Refresh your hair between washes
• Frequent use
• Leaves no white residue
• Pleasantly scented
• Urban Shield anti-pollution technology

Color refresh mask for brown tinted colored hair

• Repairs and protects the hair fiber.
• Provides total shine and extends color intensity.

A balm to condition and control the beard.

• Contains shea butter and argan oil.
• Softens and shapes the beard.
• Gives a healthy shine to your mustache and beard and helps tame unruly hair.
• Helps reduce beard patchiness.

This holiday trio contains:

Lustrous Shampoo: Ultra-rich and creamy foam that gently cleanses. Keratin protein rebuilds the inner layers of the hair, adding body and vitality.

Lustrous Conditioner: Luxurious daily conditioner. Nourishes and cares for dry and damaged hair, restoring its healthy and silky texture.

Get for free: Keratin Healing Oil Hair Treatment: Volumizing oil that provides radiant shine and gloss.

Value of $107.45

Experience deep and maximum hydration, along with all the original benefits of PRIMER 11. Formulated with a quinoa-rich ingredient, PRIMER 11 INTENSE truly loves your hair.

• Smooths frizz.
• Reduces drying time.
• Prevents hair breakage.
• Balances porosity.

• Maximum hair protection
• Lightening power of 7 levels or more
• Stays moist without swelling
• Pleasantly scented
• Also suitable for over-processed hair

For radiant curls that finally last longer, faster, better, everywhere and anytime.

Our iconic and viral hair dryer, enhanced with dual voltage and a new lightweight, compact design. Ready for soft, long-lasting curls, wherever you are.

WHAT MAKES IT UNIQUE

1. THE LONGEST CERAMIC BARRELS - Healthier, shinier, and longer-lasting styling for all hair lengths.

2. GLOBAL AUTOMATIC VOLTAGE - Convenient dual voltage for travel, to take anywhere.

3. COMPACT AND LIGHTWEIGHT - Ergonomic design with a shorter handle; the lightest on the market, for easy use on the go.

4. OPTIMIZED HEAT AND AIRFLOW - Improved design without compromising performance.

This heat protection spray shields hair from heat damage.

• Its fast-drying formula protects against heat damage
• Sets strands for long-lasting hairstyles

This smoothing balm tames frizz and resists humidity. Smooths frizz and unruly strands.

• Provides a shiny, smooth finish.

Mini titanium hair straightener Ht Moda Bam 445F Brown

HI-Test 30 VOL peroxide is specially designed to lighten hair. Its formula is specifically made to be used with any hair color.

• Cream peroxide.
• Formulated with a rich consistency that won’t drip.
• Provides professional lightening results.
• Lab tested and stabilized.
• Delivers consistent results.

A shampoo designed to cleanse fine hair and keep it soft and light from roots to ends. It restores body and volume, enhancing styling and hold.

Volumizing, nourishing, strengthening.

Illuminating anti-yellowing shampoo for frequent use. Ideal for maintaining bleached, lightened, white blonde, and gray hair.

• Moisturizing
• Leaves hair silky and shiny
• Gently neutralizes unwanted yellow tones

Daily moisturizer with a touch of color that evens out, nourishes, and protects the skin. A cream that leaves the face shine-free and flawless all day long.

Blond hair tends to turn green, yellow in an unpleasant way, and become fragile quickly. The Ultimate Blonde Treatment hydrates and restores the tone of copper and/or yellow blondes thanks to color activators and rare natural and organic plant extracts.

Silicone-free, with a natural Imperial Iris fragrance.

A keratin-infused gray root concealer designed to temporarily cover roots between hair coloring sessions, this spray helps keep color looking beautiful for longer.

The Insight Professional energizing shampoo is a professional product ideal for all hair types. It gently and effectively cleanses, helping to restore hydration and shine to hair, even the driest. Can be used daily.

Elasticizing, lightening, nourishing.