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The Framesi Smoothing System allows you to create texture by refining the natural curl through relaxing, reducing the curl, and reorienting natural growth patterns.

• The Framesi Smoothing System has a lower pH than conventional relaxers, enabling you to create stunning effects while preserving hair integrity.

Ideal for medium hair.

• Ionized Italian nylon fibers withstand high temperatures and eliminate static electricity.
• The non-stick Teflon tube prevents buildup of hair products and provides greater smoothness.
• Diamond-shaped vents increase air volume by 10%.
• Ergonomic handle with a soft touch.
• Long-lasting styling
• Frizz control result
• Reduced drying time

• Offset dual blade system
• Hypoallergenic gold-plated blades
• Opposing cutting system
• Powerful rotary motor
• Up to 3 hours of battery life
• Automatic stop cover
• Storage case included

Professional leave-in moisturizing conditioner for hydrating action without weighing down the hair. Formulated for daily use, the Leave-In Hair Detangler is ideal for immediate detangling and hydration.

Detangling, lightening, nourishing.

Acidifying cleanser that helps seal pigments inside the hair, thereby removing alkaline residues. Stimulates and extends color retention. Formulated to complement the Incolor color treatment.

Acidifying cleanser, color enhancer, protector.

The Energizing Hair Mask is a revitalizing mask for daily hydration. It is suitable even for fine hair, as it does not weigh it down. It detangles hair, leaving it shiny, soft, and easy to style. Also formulated for daily use.

Energizing, shiny, nourishing.

An acid mask that protects colored hair from fading by sealing the cuticles. It extends the intensity and balance of the color.

Protective, moisturizing, and sealing.

Shampoo formulated to prepare hair for technical treatments. Designed to deeply cleanse hair and remove any product buildup before a perm, straightening, or any other technical care.

For all hair types.

Cleaning, moisturizing, and gentle.

Discover Elsa's The Original Detangler, an award-winning brush that helps keep your hair strong and healthy!

The Original Detangler gently detangles knots on dry or wet hair without pulling or snagging. From the very first use, you'll feel the difference and never want to try another brush again.

Helps slow down the oxidation process after coloring. Boosts hair elasticity and shine. Ideal after Incolor coloring.

Sealing, moisturizing, protective.

Shampoo with a creamy texture containing glycerin, formulated to cleanse curly, dry, and unruly hair. It leaves hair soft and shiny thanks to its concentration of active ingredients and plant-based glycerin.

Nourishing, detangling, smoothing.

Leave-in sealing treatment formulated with keravis.

• Ideal for all hair types, especially colored, bleached, and treated hair
• Creates a protective film on the shaft that can shield hair from external agents. Ideal for dyed, bleached, and treated hair
• Strengthens and hydrates while enveloping the hair fiber
• Restructuring properties

For gray and blonde hair

• Sulfate-free, gluten-free, soy-free, and paraben-free cleansing
• Lightens gray and blonde hair
• Highly pigmented; the most effective toning shampoo on the market
• An innovative shampoo with blue-violet pigments to enhance blonde and gray hair while neutralizing yellow and brassy tones.

Did you know...

• In the original formula, FDNC violet No. 2 is commonly used in other shampoos and conditioners for blonde hair. LOMA's purple shampoo and conditioner are much more effective at neutralizing warm tones.

Vanilla and blood orange Lomatherapy

How to use: Wet your hair, apply the desired amount, lather, rinse, and follow with LOMA's purple conditioner.

• High-quality disinfectant for hard surfaces
• Eliminates infectious microorganisms and acts as a bactericide, fungicide, virucide, and tuberculocide.
• Approved by Health Canada; DIN No. 02338521

With UV and heat protection!

A color-preserving spray based on keratin, this formula extends the life of hair color by sealing the cuticle and protecting against fading caused by damage from UV rays and heat. The results are shiny, radiant, more vibrant, and healthy hair.

This holiday set contains:

ColorProtect Shampoo+Keratin

ColorProtect Conditioner+Keratin

ColorProtect Leave-in Treatment+Keratin

Value of $59.85

Cream conditioner product, designed for the care and restructuring of hair fibers.

• Immediate effect.
• Its acidic pH allows it to neutralize alkaline residues from dyes and perms.

BaBylissPRO® professional aluminum foils are a proven staple for hair coloring. These convenient pre-cut foils are easily dispensed from the box’s sliding drawer, saving you valuable prep time. The embossed texture helps hold hair and liquids with less slipping.

• 500 foils/dispensing box
• Silver
• 5 by 7 in
  

Use It's a 10 Haircare Miracle Styling Mousse to achieve the desired volume, texture, and hold without any stiffness. Fulfill your beauty dream with this rich and nourishing styling treatment that adds shine, texture, and volume while strengthening your hair.

Here are 10 benefits:

1. Superior hold
2. Easy-to-work formula
3. Adds shine
4. Provides hold and volume
5. Rich in nutrients
6. Helps strengthen hair
7. Alcohol-free
8. Controls static
9. Adds texture
10. Never brittle

Curly hair is naturally delicate and needs nourishing care to be perfectly smooth and enhanced. That’s why the It's a 10 Coily Miracle Moisture Cream focuses on providing the intense hydration curly hair needs without weighing it down or making it brittle.

Here are 10 benefits:

1. Nourishing formula
2. Layerable
3. Soft curl definition
4. Smooths
5. Adds shine
6. Detangles
7. Helps reduce frizz
8. Creates a silky feel
9. Heat protection
10. Color safe

It's a 10 Miracle Super Hold Plus Keratin finishing spray is the ideal product to keep your hairstyle in place. The dry spray is perfect for final styling, while adding shine, volume, and keratin for an ultra-strong yet lightweight hold.

10 benefits:

1. Strong hold
2. Long-lasting hold
3. Dry spray for perfect styling
4. Lightweight
5. Humidity resistant
6. Does not build up
7. Enriched with keratin
8. Light conditioning
9. Volumizing formula
10. Adds shine

• Ergonomic design
• Narrow and wide nozzles
• Styling diffuser
• Cool shot button setting the style
• Turbo button increasing airflow
• -9 heat/speed settings

Delon apple shampoo is rich and concentrated, helping to keep hair well hydrated. Helps prevent damage caused by heat from drying.

• Leaves hair shiny, soft, and easy to style.
• Recommended for all hair types.

A deeply moisturizing treatment for medium-thick hair. The high-performance formula is rich in passionflower seed oil, argan oil, and baobab oil. This intensely softening treatment replenishes minerals and nutrients, revitalizing very dry hair. Regular use increases hair hydration while significantly improving texture, elasticity, shine, and manageability.

VEGAN, PARABEN-FREE, SULFATE-FREE, GLUTEN-FREE, AND FREE OF SYNTHETIC COLORS

The gentle sulfate-free formula provides the utmost care for the delicate structure of color-treated hair. Enriched with raspberry extracts, hydrolyzed olive, and plant-based protective cationic polymers, it hydrates, nourishes, and protects color-treated hair.

Lightweight, does not build up.

VEGAN, PARABEN-FREE, SULFATE-FREE, GLUTEN-FREE, AND FREE OF SYNTHETIC COLORS