It's a 10

Miracle Moisture Shampoo

SKU: I10MMS300
GTIN: 898571000228
Volume: 300 mL

Full description

It's a 10 Miracle Moisture Shampoo removes the guesswork to find the perfect hair care routine, even for the most delicate hair! Our formula is effective and intensely moisturizing, cleansing without damage.

Here are 10 benefits:

  1. Moisturizes hair
  2. Lightweight for daily use
  3. Smooths cuticles
  4. Moisturizing foam
  5. Creamy texture
  6. Enhances natural body
  7. Increases shine
  8. Improves elasticity
  9. Nourishes hair
  10. Helps prevent breakage

About the brand

It's a 10

It's A 10 was born out of hairdressers' frustration with monotonous hair care products, and more than 20 years later, it has become a global benchmark for its high-performance, all-in-one formulas that deliver visible results. Founded by a hair professional who believed that feeling good about your hair should be simple and accessible, this brand empowers everyone to achieve their dream hair through smart and effective solutions.

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Multifunctional performance – Formulas designed to offer ten key benefits in one bottle to simplify your routine while achieving salon-worthy results.

Professional Roots – Created by a stylist for stylists and consumers, leveraging over twenty years of salon experience for real results.

Integrity of ingredients – Premium botanical extracts and gentle, gluten-free formulas that treat hair with respect while delivering optimal performance.

Inclusive and empowering – Celebrating all hair types and reflecting the diversity of beauty, the brand believes everyone deserves to feel their best.