Volume Base Coat

Alter Ego

Volume Base Coat

SKU: 8008277041674
Waist: 150ml
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Full description

It wraps the fibre in a supple and protective film, leaving the hair thicker and healthier. On fine hair, it provides a volumising effect from root to tip, without weighing it down.

  • Used on long hair, the effectiveness of its preparatory action helps to extend the hold of blow-dries
  • The perfect base for all other styling products
  • Distribute 3-5 walnut-sized amounts of the product on towel-dried hair

About the brand

Alter Ego

The story of Alter Ego Italy is that of a family, a passion and a 100% Italian mission, made of love for detail, exceptional raw materials and high quality requirements since 1988. At Alter Ego Italy, we combine two essential choices for trade shows: efficiency and kindness, performance and sustainability.

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Effective performance – High-performance formulas designed to deliver flawless, salon-quality results.

Trend-driven creativity – Products inspired by global research and evolving beauty trends.

Gentle formula – Mild and eco-friendly ingredients designed to respect hair, skin and people.

Sustainable commitment – ​​Reduced water consumption, recycled packaging and biodegradable formulas for a greener future.

Effective performance – High-performance formulas designed to deliver flawless, salon-quality results.

Trend-driven creativity – Products inspired by global research and evolving beauty trends.

Gentle formula – Mild and eco-friendly ingredients designed to respect hair, skin and people.

Sustainable commitment – ​​Reduced water consumption, recycled packaging and biodegradable formulas for a greener future.