Alter Ego

WEBINAR - ALTEREGO

SKU: ZCO260914WEBAE
The: September 14 - Bold autumn brunettes

Full description

Alter Ego invites you to discover a new way to stay ahead of trends through its webinars. In one hour, explore our ranges, dive into the heart of current trends, and learn more about our expertise — all for free.

 

 

 

September 14, 2026, 9:30 AM to 10:30 AM - The bold browns of autumn

November 2, 2026, 9:30 AM to 10:30 AM - The trendy Colorations for the holiday season

Date to be announced  Fast Color 10 techniques and tips

 

About the brand

Alter Ego

The story of Alter Ego Italy is that of a family, a passion and a 100% Italian mission, made of love for detail, exceptional raw materials and high quality requirements since 1988. At Alter Ego Italy, we combine two essential choices for trade shows: efficiency and kindness, performance and sustainability.

Alter Ego
Alter Ego
Alter Ego
Alter Ego
Alter Ego
Alter Ego
Alter Ego
Alter Ego
Alter Ego
Alter Ego
Alter Ego

Effective performance – High-performance formulas designed to deliver flawless, salon-quality results.

Trend-driven creativity – Products inspired by global research and evolving beauty trends.

Gentle formula – Mild and eco-friendly ingredients designed to respect hair, skin and people.

Sustainable commitment – ​​Reduced water consumption, recycled packaging and biodegradable formulas for a greener future.