CurEgo Shampoo Curly (Curl Definition Shampoo)
CurEgo Shampoo Curly (Curl Definition Shampoo)

Alter Ego

CurEgo Shampoo Curly (Curl Definition Shampoo)

SKU: AECECS300
GTIN: 8008277328539
Size: 300ml
Login to view prices

Full description

Shampoo for curly or wavy hair. Its formula fights frizz by making soft and shiny hair. Waves are detangled, defined, and elastic.

Apply to the scalp and wet hair, gently massage. Leave on for a few minutes then rinse. Reapply if necessary.

About the brand

Alter Ego

The story of Alter Ego Italy is that of a family, a passion and a 100% Italian mission, made of love for detail, exceptional raw materials and high quality requirements since 1988. At Alter Ego Italy, we combine two essential choices for trade shows: efficiency and kindness, performance and sustainability.

Techno Fruit Color
Alter Ego
Techno Fruit Color
Quick Color 10
Alter Ego
Quick Color 10
Coactivator Cream
Default alternative text
Default alternative text
Default alternative text
Alter Ego
Coactivator Cream
Techno Fruit Color (lightening)
Alter Ego
Techno Fruit Color (lightening)
Pure & Pastel Dye
Alter Ego
Pure & Pastel Dye
My Color
Alter Ego
My Color
Chromego Silver Maintain - Anti-Yellowing Shampoo
Default alternative text
Alter Ego
Chromego Silver Maintain - Anti-Yellowing Shampoo
Passion Color Veil
Alter Ego
Passion Color Veil
Hi-T Security
Alter Ego
Hi-T Security
Techno Fruit Enhancer
Alter Ego
Techno Fruit Enhancer
Pure Diamond Lift
Alter Ego
Pure Diamond Lift
Passion Color Mask (New)
Default alternative text
Default alternative text
Default alternative text
Alter Ego
Passion Color Mask (New)

Effective performance – High-performance formulas designed to deliver flawless, salon-quality results.

Trend-driven creativity – Products inspired by global research and evolving beauty trends.

Gentle formula – Mild and eco-friendly ingredients designed to respect hair, skin and people.

Sustainable commitment – ​​Reduced water consumption, recycled packaging and biodegradable formulas for a greener future.

Effective performance – High-performance formulas designed to deliver flawless, salon-quality results.

Trend-driven creativity – Products inspired by global research and evolving beauty trends.

Gentle formula – Mild and eco-friendly ingredients designed to respect hair, skin and people.

Sustainable commitment – ​​Reduced water consumption, recycled packaging and biodegradable formulas for a greener future.