My Color

A permanent coloring without ammonia, without PPD, with a specific anti-aging action to satisfy the growing demands for gentle coloring.

• Covers 100% of white hair
• Protects the hair fiber
• High level of cosmeticity
• Superb colors, true to color
• Endless possibilities for a coloring service
• Personalized and creative
• Delicate fragrance
• Intense and vibrant colors
• Reliable coloring results
• High level of lightening (up to 4 tones)
• Maximum customization